Since the beginning of the year, one of Renault's top managers is Alexandre Malval, design vice president. In your vision, there's room for iconic names without being stuck in the past. It also argues that design should not exaggerate aggressiveness.
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27/09/2026
by
News to Minutes
Athe arrival at the beginning of the year, Alexandre Malval works on his first projects as the design vice president of Renault brand. It aims to keep iconic names in the range, but to keep track of the times, beyond a diverse range q.b. and contained in the aggressiveness of its designs.
In a recent interview with Auto Express, he talked about iconic names – for which the idea is to keep them up to date, without getting stuck in the past: “We must maintain the spirit of the concept, but we can change the design. We don't want the next Scenic to look like the last one. The new Clio should not look like the 1990s car, should be the perfect product for today’s segment B.”.
Everything from design to motorization can evolve, according to Alexander Malval – who wants a bold Renault, without being too aggressive: “I don't think we should be too aggressive, I don’t think it’s Renault’s DNA.”.
Having said this, there is room for models with a more sporty character and others more oriented to versatility and comfort. What you also want to avoid is to make clones, with a different set of characteristics for each vehicle without escaping the values that are intended to be implemented.