Evaluating by pre-sales period numbers, Galaxy Z Fold8 appears to be Samsung's favorite mobile phone. The preference is not only in Europe but also in the USA.
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06/08/2026
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Os three folding phones presented by Samsung at the end of July – galaxy Z Fold8, Galaxy Z Fold8 Ultra and Galaxy Z Flip8 – they will arrive in stores this friday, august 7, so we will still have to wait a while to know which one will be best received by the fans of this category.
However, the pre-sale period numbers already help us get an idea of the consumer's reaction to these devices and, according to the information that is circulating, there are good reasons for Samsung to get excited.
Account samMobile site that the pre-sale period of these three folds in the European market exceeded Samsung's expectations, with the same having happened in the US – where Samsung confirms that it has already exceeded the pre-sales period of the predecessors by 30%.
The same success has apparently occurred in South Korea. In fact, Samsung itself it's already done which, in this market, were sold 1.44 million units of Galaxy Z Fold8, Galaxy Z Fold8 Ultra and Galaxy Z Flip8 during the pre-sale period – more precisely between July 28 and August 3.
All this attention seems, however, to have a great responsibility. This is Galaxy Z Fold8, a completely new model that adopts a wider design than with Galaxy Z Fold8 Ultra and its successors.
Available information indicates that Galaxy Z Fold8 corresponds to 40% of all pre-purchases in Europe of these three foldables. In the case of the North American market, half of Samsung's customers who have already made their pre-purchase will have chosen Galaxy Z Fold8.
Rumor has it that Apple's first foldable - with an announcement scheduled for September - will present a similar design this Galaxy Z Fold8 from Samsung. Since Samsung folders fans have expressed a clear preference for this design, we may see a similar interest of Apple's followers in relation to the brand's first mobile device in this category.
It is important to note that, although they are positive signs, we will still have to wait for official sales numbers – not forgetting that these three foldables do not show a very cheap price
Remember that, in Portugal, the Galaxy Z Fold8 (of 256GB) costs 2,069,90 euros, the Galaxy Z Fold8 Ultra (of 256GB) goes up to 2,269,90 euros and, in the case of Galaxy Z Flip8 (of 256), the price is 1,349,90 euros.

