“ We entered the age of the agency”, where IA is in daily operations

“ Aportuguese organizations are no longer just exploring the AI, they are building with it on an unprecedented scale,” said responsible, quoted in a statement, on the day the Google Cloud AI Live Lisboa event takes place.

“ We entered the age of the agency, where the AI integrates perfectly into the fabric of daily operations,” said the responsible, saying that technology met today in Lisbon with the local innovators “leading this change.”.

For example, Sonae MC partnered with Google Cloud to develop a resilient, next-generation Security Operations Center (SOC), powered by Google SecOps and Gemini AI.

“ This transition automates threat detection, empowering analysts and exchanging manual work for proactive and high-value security investigations,” Google explains.

In turn, NOS “is collaborating with Google Cloud to become an agile and data-focused telecommunications leader (‘data-first’), through the implementation of a comprehensive ‘data mesh’ structure, and Farfetch “is evolving its partnership with Google Cloud to pioneer the practical application of advanced artificial intelligence in the global luxury retail sector,” Google said.

The General Deposit Box (CGD), in turn, is using Google Cloud “to accelerate its digital transformation, taking advantage of cloud capabilities, data and artificial intelligence to expone operational efficiency and reimagin customer experience,” according to technology.

However, Google Cloud recently announced new features of AI for Google Workspace, with support for the Portuguese language such as Gemini 3.5 Live Translate on Google Meet.

In other words, “Google Meet is starting to deliver the Gemini 3.5 Live Translate, our latest audio model for real-time voice-to-voice translation”, supporting 70 languages, including Portuguese.

“ All audio generated includes a watermark with Google's imperceptible SynthID technology to ensure the content generated by AI remains detectable. As of this month, this feature begins to be made available in a private review version (“private preview”) for selected business customers of Google Workspace”, technology advances.

Google is also betting on next-generation video creation with Google Vids, which “is introducing new creative capabilities, including high-quality, cost-free AI avatars powered by Nano Banana 2.”.

Google Cloud is supporting training in Portugal, having several initiatives, including, in partnership with the Catholic-Lisbon SBE and the Kellogg School of Management, the ‘Shaping Tomorrow’ program, which provides immersion of Portuguese leadership executives (C-level) in the Silicon Valley innovation ecosystem, to help them lead the AI-based transformation in their industries, and the ‘I Impulso AI’, developed with APDC.

To prepare the next generation, “Google.org has allocated a million dollar funding to provide advanced AI skills training to over 7,000 university students across the country.”.

It is also establishing a partnership with the Faculty of Medicine of the University of Lisbon (FMUL), to ensure that future doctors are prepared to take advantage of the AI.